My mission is to help people discover the wide world of wine beyond the big “international” grape varieties that dominate the global wine market and to help people learn to pair wine with food. I do this through regularly scheduled wine tastings as well as by selling some of the wines that prove popular at my tastings.

Brandon Mitchener

Born and raised in the United States, I have lived in Europe for the past 32 years. I studied in Germany, Switzerland and Austria, then later worked  as a journalist for Dow Jones Newswires, The International Herald Tribune and The Wall Street Journal in New York City, Frankfurt am Main and Brussels for 15 years before making the switch to public relations, European public affairs and wine. My “day job” is leading a great team of European public policy and communications consultants in the Brussels office of Instinctif Partners, an international public relations and public policy consultancy.

I first started discovering wine while learning German near Freiburg, and have been lucky to live and work near good wine country in Austria, Germany, Italy, France and Belgium. More recently I started discovering the wonders of Portuguese, Greek and Belgian wines, some of which I now include among my all-time favourites.

In 2014 I took a sommelier class to learn more about wine. After 18 gruelling months of tasting wine, beers and spirits and learning how to pair them with food I earned my sommelier diploma.

I have been organising my own wine tastings in Brussels and online and selling wine since 2018 as a labour of love.

Contact Brandon

Brandon tasting wine at Hadzidakis Winery on Santorini.

The name Terre Mieli Cieli (pronounced TER-reh MYEL-ly, CHEL-ly) comes from the Italian words for Earth, Honey and Sky. The earth--think terroir--and sky--think weather--represent two of the most important elements for a great wine. The word Honey stands for the proverbial fruit of the land and what winemakers make of it.


Terre (lands) represents the terroir, the environment that a winemaker has to work with. That can mean soil that is more rocky, chalky or sandy or a latitude that lends itself to one kind of grape or another.


Mieli (honeys) stands for the fruit of the land and of our labour, whether it be wine, beer or spirits. Luck helps, but consistently producing results worth talking about takes careful planning and more than a little bit of skill. Ultimately, taste and beauty are subjective. The trick is knowing your audience and producing results that click.


Cieli represents the inevitable element of luck that keeps us humble. The Italians call it la fortuna, which can mean both good fortune and bad. The best vineyard and practices can be brought low by something as random as frost or a hailstorm.